Creating, building, owning and running a business is a chain of events that form the company. It is an ecosystem that combines products and services around a team of skilled people to deliver them. Traditionally, your offerings are reliant on the acceptance of your clients and their willingness to purchase or consume them, trading 101 you would think, which dates back to my ancestors the Phoenicians 6000 BC.
As an outsider to the business world, one looks at success stories and sees all the positives and smarts in a product and think to yourself, how did that particular company get the idea so 'right'? How did they know what to create and how to create it and make it successful. was it an overnight success?
The idea may have been great and the product was good, however in many cases, not in the first instance it wasn't. In the first instance the product or solution was probably sub-optimal and the company had a lot to deal with, whether it was the iPhone from Apple, do you recall the first iPhone, through to Tesla which was almost destroyed by the US media. so what is the answer? is it simple, or maybe not?
I had a coffee with a friend recently, a successful person who has built a business with teams of people and I asked "how did you handle criticisms warranted or not?" and her response was that she considered every criticism a "Gifts".
So how did those companies become great? The answer put simply is they accepted the GIFT of suggestion. They listened to their clients and took on board suggestions and criticisms to better their product and their offerings. in Today's world success is about "failing fast" some argue. My interpretation of failing fast is learning, recovering and adjusting in an agile way.
At Clinic to Cloud in a very short time we have accepted many gifts and acted on them and have returned a few also. As a result of this agile behaviour and the continued innovation we were able to grow the business and our market share very quickly and we hope to be able to continue that trend.
If you have a gift please forward it to hello@clinictocloud.com.au