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Essential medical technology for smarter healthcare in Australian clinics

More than ever, technology is causing sweeping changes to the healthcare industry. Less than a decade ago, obtaining key healthcare information such as drug interactions or obtaining patient medical histories took twice as long as it does today. While we have seen an uptake in Australia of new healthcare technologies, there’s still huge potential to further transform practice management solutions and patient care models.

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Four questions to determine if you need new medical practice management software

It is a well known fact that physicians work long hours. But what do these hours actually entail? Could their valuable time be spent on more important and time-crucial tasks? The problem is, most physicians don't have time to stop and ask themselves these important questions. 

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5 digital marketing strategies for your medical practice website

As a society, we have become heavily reliant on technology across all facets of our daily lives. As the volume of medical information online continues to grow, this translates to patients becoming more reliant on online searches to find health information and healthcare providers. This is part of the bigger shift from healthcare being a purely provider-driven system to becoming a consumer-driven system.

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3 reasons your medical practice needs a strategic plan (and how to write one)

When first starting a medical practice, many practitioners recognise the importance of writing a sound business plan that focuses on delivering immediate results; but in the commotion of the day to day, creating an ongoing strategic plan that can serve as a roadmap for growth often gets neglected. This roadmap can help you realise your vision for the clinic and maintain your competitive advantage.

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Why your clinic needs a Chief Patient Experience Officer

‘Customer Experience’ was once considered a buzzword by many businesses. Some considered it to be a passing fad while others were unclear on how to apply the concept. However, it has quickly become one of most critical differentiators for companies today. No matter what the industry, the better the customer experience, the more customers the business will attract and retain.

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The Importance of Clinician Leadership in Healthcare

Throughout a clinician's education, most of their training is focused on the medical aspects of their profession. From learning how to treat patients with care and empathy, to building the hard skills that can save lives. Rarely are leadership skills included. With today's rapidly changing healthcare landscape, leadership and business acumen are not only becoming favorable traits, but are required for clinicians pursuing a successful career.

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Volume vs. Value: Creating Efficiencies by Focusing on Patient Outcomes

The costs of being a healthcare provider are on the rise, combine that with higher demand from patients for a more personalised and affordable service and it’s becoming increasingly difficult to run a financially viable organisation. As such, clinics and physicians need to look for new strategies and patient care models to increase efficiency and relieve the pressure on their bottom line.

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[Infographic] A Prescription for Change: How Technology Can Reduce the Rates of Physician Burnout

It’s a well-known fact that physicians work long hours. Combine that with the fast-paced, high stress environment, they often find themselves burning out at much higher rates than the average working professional. Here's a deeper dive into what this looks like and the steps the healthcare industry can take to reduce burnout and ultimately improve patient care in the long term.

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How to efficiently use the ever-growing amount of digital data in healthcare

It's hard not to notice the ever increasing growth of healthcare related data in recent years. Despite the numerous advantages of EMRs–improved quality of care, patient involvement and satisfaction, anticipated time savings–EMRs often come with their own set of challenges.

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Why healthcare organisations need to start thinking like consumer brands

The Age of Information has changed us all. Unprecedented access to information has transformed the way we think and behave. People are becoming more diligent and informed in their decision making, whether it be for everyday purchases or lifesaving medical treatment. With greater understanding and autonomy, comes a desire for greater personalisation, convenience and transparency — so what does that mean for businesses today?

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